paid social ads Review, strategy and management
MKTG Lotty started with Jimbag on a monthly retainer for Paid Social Ads Management to drive website clicks and conversion.
Background
JIMBAG UK is a fitness fashion brand born in Great Britain and proudly from Manchester. They produce fashion-focused versatile bags and accessories that are perfect for the gym, hiking, sports, commuting, travel and more! For the modern man and woman.
Brief
MKTG Lotty was approached by Jimbag to review their existing Paid Social Ads account and a clearer strategy for the key dates in 2020 (Black Friday/Christmas) and into 2021. After providing feedback, MKTG Lotty started with Jimbag on a monthly retainer for Paid Social Ads Management to drive website clicks and conversion.
PAID SOCIAL ADS REVIEW, STRATEGY
& MANAGEMENT
In November, we provided Jimbag with a complete performance review of their current paid social account, which allowed us to see gaps and create a short and long-term paid social ads strategy. We outlined areas of improvement and an ad campaign plan for late 2020/2021.
MKTG Lotty is currently managing Jimbag's paid social account activity. So far, we've set up campaigns for Black Friday and Christmas gifting to increase conversions for the brand in Q4. Each ad set has tailored ad copy and creative to ensure that they resonate with the brand and messaging. We also trialed video ads working alongside What Marketing to increase ad performance.
Why paid social ads?
Social media advertising has revolutionised how businesses reach out and target customers online through creative ads and refined targeting. It’s the most effective way to build engagement and raise brand awareness online.
Paid social ads support
MKTG Lotty can help you drive visitors, conversions and generate tangible results for your business. We understand that it’s not about hype and meaningless jargon; it’s about credibility. Our clients’ budgets matter and that they expect results.